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La Lorraine Factory Launch

Service Provided Organization: La Lorraine Bakery Group

Event Date: 22 September 2016

Event Location: İzmir Manisa OSB, La Lorraine Factory

Brief:

  • La Lorraine Bakery Group, which is a Belgian international company, requested from us to organize a factory launch to which the customers would be invited for the purpose of entering to the Turkish market.

Application:

  • The whole process was managed in English and Turkish.
  • Daily schedule of the event was prepared as a presentation providing an exact simulation of the launch to the president of La Lorraine Bakery Group.
  • Factory tour and show kitchen events were organized to draw customers’ attention to the products and production capacity.
  • Hygiene stops were prepared at the necessary points, and instructions were provided for the factory tour.
  • A temporary kitchen was established as the show kitchen. The hostess Ece Vahapoğlu and La Lorraine Executive Chef prepared special recipes while conversing pleasantly.
  • A press conference was organized during the event.
  • The process was reported, short social media films were prepared and a process film describing the event was produced.

Results:

The event, which provides a pleasurable leisure time to customers, was organized having a content and management that exceeded their other launchs worldwide.

Application Period: 4 Mounhts

la lorraine