Service Provided Organization: Ford Otosan
Event Date: February 2017
Event Location: İstanbul
- There is a requirement for a marketing and sales team which will represent Ford Istanbul Dealers, increase brand awareness in customers and contribute to sales by customer visits outside dealers.
- Personnel acquisition and equipment provision were organized in line with the requirements of all the franchises in Istanbul.
- Staff trainings were carried out and the orientation process was initiated.
- A launching event was organized for senior management and dealers.
- Following the orientation process, our teams actively worked in field for sales and marketing.
- Regular reports were prepared under the supervision of the field sales manager.
- Teams of Blues affiliated with 17 dealers in total provided services of sales and marketing in field for 6 days a week.
- Within 4 months, over 60 cars were sold.
Application Period: 4 Mounths